Uteguiden – spectacular guided tours with the right equipment

Rented out ski equipment
Winner of innovation Norway's Tourism Prize. The Alps of Sunmøre offer fantastic hikes and trips in a spectacular landscape

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Uteguiden offers a wide range of experiences all year round, everything from ski trips and climbing to paddling and glacier tours. The company is geographically located in Ålesund and on Stranda, with the spectacular Sunnmør Alps as its speciality. They combine guided tours with equipment hire for their guests.

Inspiration and effective online bookings

Uteguiden has an inspiring website with great photos from various activities that they offer. Previously, the rental of equipment was only presented via a PDF. Uteguiden tested three different "booking" suppliers before the choice fell on ShareFox for renting equipment for the activities they offer. Creating a better customer experience, making the ordering process more efficient and having less administration was important, especially in the high season.

Inspiration and efficient online booking

The customers are presented with professional photos online of the rental equipment, product information and can book directly in a calendar. They also combine rental with upselling of both accessories and services. One of the challenges for Uteguiden was the ability to build product packages combining various variants such as ski lengths and ski boot sizes.

For Uteguiden´s employees, the system keeps track of all the customers, equipment, orders and all the payment transactions. With pre-order and pre-payment, Uteguiden can focus on the delivery of equipment, safety checks and just have "the customer in focus". The use of deposit reservation by credit card have also minimized the risk that the customer does not "show up" on time, secured coverage in the event of damage to the equipment and opens up to additional services deducted from the deposit afterwards (Read more about it here).)

Less administration – more skiing

Uteguiden immediately noticed the effect by getting less manual work and follow-up. This efficiency has allowed them to free up several hours a week to follow up on customers and focus on their tour experience.

In summer there are spectacular mountain walks, cycling or coastal experiences in kayaking some of the activities that the Uteguiden offers. On their website uteguiden.com you will find more information and follow them on Instagram where they show off spectacular pictures of trips and activities they have in the area.

Do you want to learn more about the software Sharefox? Ask for a demo here!

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